I influenced the art direction at Grown Alchemist, driving conceptualization and design for print, packaging, and digital environments. This resulted in a significant boost in customer engagement. Additionally, I played a key role in crafting impactful collateral for Ulta Beauty cross-promotional events.

At WAC Lighting, I directed the development and execution of integrated marketing campaigns, significantly amplifying lead generation. Pioneering in pushing creative and technical boundaries, we achieved a noteworthy surge in customer engagement. My role extended to ensuring a seamless customer journey, collaborating with local product managers and overseas vendors.

At Forwardslashcreative, I helmed the shaping of marketing objectives into dynamic creative strategies, propelling substantial revenue growth for one of the major accounts, "Publisher Clearing House." I consistently delivered a compelling e-commerce experience, increasing user engagement and platform growth.

At THE DAVIS GROUP, I leveraged the production side of marketing to hone my technical skillset, ensuring that all aspects of the asset development chain are upheld to the highest standards. This includes ensuring layout, brand ethos, and conceptual execution aligned seamlessly and consistently with various projects.

At Cole Haan, my role included developing and presenting consumer-facing imagery that aligned seamlessly with brand goals. I visualized and executed marketing campaigns across multi-channels, created lifestyle shot lists for photo shoots, managed production timelines, and ensured the delivery of high-quality work within budget.